Cap’n Crunch Cereal

 

Note, this website is being re-designed after 5 years of the below design.

Click here if you would like to see the new design

iCrossing is the Digital Agency of Record for Quaker Oats

My role: Lead art director and designer.

Cap'n Crunch doesn't target children any more. They know that today's generation of young parents have a different view of what their kids should eat, so they did some research to see who was actually buying their product: The Man-Child.

Projects include: Videos, website redesign, brand style guide, social campaigns and partnership with Funny or Die

 
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